SAN ANTONIO, Texas (April 14) – MediaFusion announces its adoption of NewTek’s open Network Device Interface (NDI ™) standard allowing presentations to be streamed online from multiple devices then stored on MediaFusion’s platform for live and on-demand access, enhancing understanding and retention through video communication.

By integrating with NewTek, MediaFusion provides a video learning platform (VLP) that allows corporate executives to simultaneously show presentations or curriculum from multiple devices accessing the same network. Then, after the presentation is completed, the training and development team can edit, categorize and store the content so employees can access the information anytime and anywhere for better understanding, reference and retention.

Training experts say being able to access information days, weeks or months after the initial presentation is critically important to the learning process and the ability for employees to retain information.

A recent study by The Association for Training & Development (ATD) found that seven (7) days after a training session, the average employee had forgotten 65 percent of the material covered in the initial presentation. Six months later, 90 percent of the information had been forgotten.

Additionally, research by Forrester indicates employees are 75 percent more likely to watch a video than to read documents, emails or web articles.

“MediaFusion’s unique video learning platform can change how corporate executives communicate, educate and activate their employees”, said Missy Ivankovich, president of MediaFusion.

“It’s about engagement during and after an initial presentation that helps employees retain information,” she said. “Using MediaFusion with NewTek’s NDI IP workflow allows employees to access and review the information in the office or out in the field whenever they need it. We believe an employee’s ability to quickly access specific content can only make it more valuable for everyone.”

Michael Kornet, executive vice president of Business Development for NewTek, said the company is confident that IP workflows will “revolutionize video production” and the integration with MediaFusion is a significant development.

“MediaFusion is highly respected both at NewTek and within the industry,” Kornet said. “By MediaFusion enthusiastically embracing NDI IP and TriCaster workflows, new possibilities are opened up for corporate trainers or executives to be able to present, train and market to groups globally and have employees access the information in real time or later for accuracy and retention.”

This powerful technology platform not only reduces content creation and dissemination barriers, but also increases the reference and retention capability for corporate training audiences. Once the content is stored in MediaFusion, it is easy to access by search, channel, series or lesson to make it convenient for replay or update as needed.

Another benefit to MediaFusion’s platform is the ability for corporate executives to connect all employees simultaneously, saving time and eliminating travel costs and logistical nightmares.

NDI is now available as a royalty free software developer kit (SDK) for any company looking to establish IP workflows with their organization or in production tools and systems they manufacture.

For more information on NDI, visit ndi.newtek.com.

MediaFusion, based in San Antonio, Texas, was founded in 2007 and is a video learning platform that enables leaders to communicate, educate and activate their organization. The platform provides live webcasting, on-demand video streaming capabilities for corporate communication, training events and other digital media formats from one media management system to websites, mobile devices and set-top-boxes like AppleTV, Amazon FireTV, Roku and others.

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Jason Archer
(210) 660-7005
MediaFusion / VP – Sales & Marketing

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